ChurchPress vs. REACHRIGHT: Agency Partner or Self-Serve Preview

REACHRIGHT is a church marketing agency. Its team builds your website, trains your staff on WordPress, and offers paid services that bring people to the site: Local SEO, Google Ad Grant management and done-for-you social media.

ChurchPress is a website service with a narrower job. It reads your current website, drafts a new one in your church's voice, and lets you see the whole thing before you pay. After launch, you change the site by describing what you want in plain words. The real question is whether you want an agency relationship or a site you can try first and steer yourself.

REACHRIGHT is built around church growth, not only church websites. Its pricing page lists four services that each stand on their own, so a church can start with the website and add Local SEO or Google Ad Grant help later, or skip the website and hire them for marketing alone. REACHRIGHT says it has served more than 800 churches and reports an 89% client retention rate.

The website itself is thoughtfully scoped. The Tailored Website starts from one of six church-specific themes customized with your colors, fonts and imagery, and REACHRIGHT says it is ready in one to two weeks. Its listed features include online giving integration with platforms such as Tithe.ly, Pushpay and Planning Center, sermon archives, events and registration, an "I'm New" visitor pathway, and content migration from your old site.

Sites are built on WordPress, and REACHRIGHT trains your team so you can add a sermon or change service times without calling them. For larger churches, a fully custom website with a dedicated designer and multi-campus architecture is available, quoted per project.

ChurchPress starts with what your church has already published. It studies your current website for your logo, colors, photos, ministries, service times and voice, and asks you to confirm the key facts before drafting anything. If you don't have a website yet, it asks a few questions instead.

After about five minutes of questions, ChurchPress designs your homepage first, usually in 15 to 45 minutes. One click then builds the remaining pages to match, typically Plan a Visit, About and Beliefs, Ministries, Sermons, Events, Groups, Giving, Staff and Contact. Building, previewing and revising all of this is free, with no time limit and no credit card.

Once you publish, updates work like a conversation. You ask for a change in plain language, it appears in a private preview, and nothing goes live until you press Publish. One-click undo and version history are there if you change your mind.

Here is how the two approaches line up on the questions churches usually ask first.

On REACHRIGHT's pricing page when we checked in October 2026, the Tailored Website was listed at $97 a month with a $2,000 one-time setup fee that is waived with a 12-month commitment. Billing is monthly on that commitment or yearly prepaid with one month free. A fully custom website is quoted per project and starts with a $2,500 deposit. Their Local SEO service was listed from $297 a month, and a website plus Local SEO bundle at $397 a month. Please confirm current pricing with REACHRIGHT directly.

ChurchPress Founders pricing is $97 a month or $997 a year, locked while your subscription stays active. There is no setup fee and no long-term contract, the first payment carries a 30-day money-back guarantee, and you only pay when you are ready to publish and connect your domain. The plan includes managed hosting, SSL, unlimited chat updates and redesigns, all site tools and support from real people.

REACHRIGHT is likely the better fit if your main goal is growth marketing and you want one team running the website, Google Business Profile, ad grant campaigns and social posts together. It also suits churches that want WordPress specifically, or a fully custom build for multiple campuses.

ChurchPress is likely the better fit if you want to see your new site before committing, prefer to make changes by describing them instead of learning a content editor, and want built-in tools for sermons, events with RSVPs, small groups, serving opportunities and forms that land in one Inbox. It also suits churches that already have a giving provider or Planning Center and simply want the website to point people there clearly.

The two can coexist. REACHRIGHT lists its Local SEO and Google Ad Grant services as standalone offerings, so a church could ask them about marketing support for a site it runs elsewhere. ChurchPress doesn't manage ad campaigns or social accounts, so that kind of partner can be a natural complement.

If you are weighing a move, your current site keeps working while you build in ChurchPress privately, and your address only points to the new site when you choose. A practical next step is to build a free ChurchPress preview from your current website and set it beside a REACHRIGHT proposal, so your team can compare real pages instead of promises.